Industry vets debut playbook to provide ‘non-Realtor MLS Access’

Russ Cofano and Amit Kulkarni of Alloy Advisors are among a group that has created the "Playbook for MLS Access in the Post NAR Policy Era."

Secrets to ultra-luxury staging: customize, communicate and get it all done quickly

Not all staging is equal. Keys to success at an elite level include paying attention to detail, working with speed, and keeping an open dialogue.

Is your follow-up awkward? Here’s how to fix it

Positioning is the specific promise you make to clients and the specific pain point you solve, Josh Ries writes. Effective positioning is essential for great follow-up, connection and marketing.

Why your role matters more than the team itself

Teams are not one size fits all, new contributor Ashlee Jankovich writes. Agent success is directly related to their role alignment rather than team model.